• Micky Johal

Building professional relationships is key to our success


A company which completed its first deals just a year ago and hit its ambitious target to have £1billion of assets under its advice within the first 12 months of trading today announces an exciting new joint venture.

Truinvest, one of the country’s most innovative emerging financial services groups, acquired NLP Financial Management Ltd and Birchwood Investment Management Ltd earlier this year as part of a five-year growth strategy targeting annual revenues of £50 million and has today entered into a joint venture agreement with 1.618 Advisory Services to provide financial planning and investment advice to their existing clients.

1.618 Advisory Services are one of the largest providers of advice for life insurance, business insurance and health care products in the UK. The 1.618 Advisory Services team is made up of highly skilled advisers, whose objective it is to ensure that their clients have comprehensive cover in place to protect their family and loved ones. 1.618 Advisory Services conduct a full financial needs analysis, arriving at the perfect number to create the ideal financial solutions for their clients.

Truinvest was set up in 2019 by co-founders Mark Smith and Micky Johal and identifies itself as a “market disrupter” - looking to reinvent how traditional financial planning is delivered in the UK - and has the backing of prominent family office, Stonewood Wealth Management, which has injected an undisclosed amount of funding.

Mark Smith, its chief executive officer, said today: “We are absolutely delighted to have partnered with 1.618 Advisory Services and to be trusted to provide advice to their clients in relation to their wider investment and financial planning needs. At Truinvest we pride ourselves on the highest quality of advice and can help guide 1.618’s clients through the maze of investment options available including ISA’s, Pensions and personal investments”.

Tyrone Hodgson, chief executive of 1.618 Advisory Services said “Truinvest offers a unique proposition for the UK market, bridging the technology gap for advisers and clients. Ensuring that clients receive the most valuable part of the relationship, "the Advice", while also possessing the means to make sure they are on track to achieve it ensures our clients will receive the same highly personalised service that they have come to expect and demand”.

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